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As China's leading independent third-party online payment platform, Alipay is becoming the preferred online payment tool of Internet merchants thanks to its innovative product technology, unique concept and large user base. It has users from across C2C, B2C and B2B fields. In addition to Taobao and Alibaba.com, more than 460,000 external merchants also employ Alipay services for transactions such as online purchase, virtual gaming, digital communications, commercial service, air ticketing and utilities fee payment.

Pie chart of online payment market shares
(2010.Q1 by iResearch)

As of March 14th 2010, Alipay had more than 300 million registered users with daily transaction volume of RMB 1.2 billion (US$176 million) and 5 million transactions per day.

Histogram of membership growth